REUBEN ROLLERS PRESENT
Reuben Rodeo
Reuben Rodeo
A week of rides, Reubens, and really good coffee. Saddle up with the Reuben Rollers as we roll through Victoria Park's best cafes — one reuben at a time.
Proudly supported by Town of Victoria Park.
A week of rides, Reubens, and really good coffee. Saddle up with the Reuben Rollers as we roll through Victoria Park's best cafes — one reuben at a time.
Proudly supported by Town of Victoria Park.
14–20 March
One week only, all abilities welcome. For the route, visit our Strava below.
WHO WE ARE
Bikes, brunch & good company
Bikes, brunch & good company
The Reuben Rollers (@reubenrollers) are Victoria Park's most laid-back cycling crew. We ride for the joy of it — easy pedals, fresh air, and the very important reward of a great feed at the end.
This year, we've teamed up with some of Vic Park's best local cafes to celebrate National Reuben Day in proper style: the Reuben Rodeo. Seven days, six cafes, and one iconic sandwich done six different ways. We're proud to be supported by the City of Victoria Park for what is — four years in — our biggest event yet.
Whether you join us for every ride or just one, you're welcome here.
The Reuben Rollers (@reubenrollers) are Victoria Park's most laid-back cycling crew. We ride for the joy of it — easy pedals, fresh air, and the very important reward of a great feed at the end.
This year, we've teamed up with some of Vic Park's best local cafes to celebrate National Reuben Day in proper style: the Reuben Rodeo. Seven days, six cafes, and one iconic sandwich done six different ways. We're proud to be supported by the City of Victoria Park for what is — four years in — our biggest event yet.
Whether you join us for every ride or just one, you're welcome here.
Main Event · Saturday 14 March
Main Event · 14th March
The Big Saturday
The Big Saturday
This is the one. Morning ride finishing at Sonder Coffee in Vic Park — where the brand new deck awaits with a grassed area, loads of space, and even a kids' playground for the littles. Come hungry: Sonder are serving a special Reuben Sandwich from Saturday 14th March, available all week.
BerryBae will be on site pouring free coffee and matcha (first come, first served — you know what to do). It's the perfect start to the Rodeo, so come down, soak it all up, and bring whoever you like. The more the merrier.
This is the one. Morning ride finishing at Sonder Coffee in Vic Park — where the brand new deck awaits with a grassed area, loads of space, and even a kids' playground for the littles. Come hungry: Sonder are serving a special Reuben Sandwich from Saturday 14th March, available all week.
BerryBae will be on site pouring free coffee and matcha (first come, first served — you know what to do). It's the perfect start to the Rodeo, so come down, soak it all up, and bring whoever you like. The more the merrier.
Free Coffee & Matcha
BerryBae on site — complimentary coffee and matcha while stocks last.
Free Coffee & Matcha
BerryBae on site — complimentary coffee and matcha while stocks last.
Free Coffee & Matcha
BerryBae on site — complimentary coffee and matcha while stocks last.
The Reuben Sandwich
Sonder Coffee's special Reuben, available all week. Start your tally here.
The Reuben Sandwich
Sonder Coffee's special Reuben, available all week. Start your tally here.
The Reuben Sandwich
Sonder Coffee's special Reuben, available all week. Start your tally here.
The New Deck
Sonder's brand new outdoor space — grass underfoot, good vibes all round.
The New Deck
Sonder's brand new outdoor space — grass underfoot, good vibes all round.
The New Deck
Sonder's brand new outdoor space — grass underfoot, good vibes all round.
The Full Week
Seven days of rolling
Seven days of rolling
Every day of the Reuben Rodeo has its own destination, its own spin on the reuben, and its own reason to clip in. Here's what the week looks like.
Every day of the Reuben Rodeo has its own destination, its own spin on the reuben, and its own reason to clip in. Here's what the week looks like.
7:00 AM
Day 1
Sonder Coffee
The big one. Morning group ride finishing at Sonder's new deck. Free coffee and matcha from BerryBae (first come, first served), Sonder's special Reuben Sandwich, and a kids' playground for the little ones.
7:00 AM
Day 1
Sonder Coffee
The big one. Morning group ride finishing at Sonder's new deck. Free coffee and matcha from BerryBae (first come, first served), Sonder's special Reuben Sandwich, and a kids' playground for the little ones.
7:00 AM
Day 1
Sonder Coffee
The big one. Morning group ride finishing at Sonder's new deck. Free coffee and matcha from BerryBae (first come, first served), Sonder's special Reuben Sandwich, and a kids' playground for the little ones.
8:00 AM
Day 2
Angelwood Pies
Sunday funday — we're riding to Angelwood Pies who are doing a special Reuben Pie all week. Plus, any coffees purchased on Sunday mention Reuben Rodeo for 10% off. A pie for a Sunday. Perfect.
8:00 AM
Day 2
Angelwood Pies
Sunday funday — we're riding to Angelwood Pies who are doing a special Reuben Pie all week. Plus, any coffees purchased on Sunday mention Reuben Rodeo for 10% off. A pie for a Sunday. Perfect.
8:00 AM
Day 2
Angelwood Pies
Sunday funday — we're riding to Angelwood Pies who are doing a special Reuben Pie all week. Plus, any coffees purchased on Sunday mention Reuben Rodeo for 10% off. A pie for a Sunday. Perfect.
All Day
Day 3
Find Your Own Reuben
No guided ride today — it's a free agent day. Find a reuben wherever you can, tag @ReubenRollers in your post, and show us what you discovered. The more creative the better.
All Day
Day 3
Find Your Own Reuben
No guided ride today — it's a free agent day. Find a reuben wherever you can, tag @ReubenRollers in your post, and show us what you discovered. The more creative the better.
All Day
Day 3
Find Your Own Reuben
No guided ride today — it's a free agent day. Find a reuben wherever you can, tag @ReubenRollers in your post, and show us what you discovered. The more creative the better.
7:00 AM
Day 4
Social Manna
Group ride to our OG Reuben Rollers spot – Social Manna, serving up a Reuben Sanga all week long. A neighbourhood favourite — and now with a Rodeo twist.
7:00 AM
Day 4
Social Manna
Group ride to our OG Reuben Rollers spot – Social Manna, serving up a Reuben Sanga all week long. A neighbourhood favourite — and now with a Rodeo twist.
7:00 AM
Day 4
Social Manna
Group ride to our OG Reuben Rollers spot – Social Manna, serving up a Reuben Sanga all week long. A neighbourhood favourite — and now with a Rodeo twist.
8:00 AM
Day 5
BerryBae — 10% Off
Mid-week palate reset. Group ride to BerryBae, and here's the good news: mention Reuben Rodeo at the counter on Wednesday and get 10% off your coffee or matcha. You're welcome.
8:00 AM
Day 5
BerryBae — 10% Off
Mid-week palate reset. Group ride to BerryBae, and here's the good news: mention Reuben Rodeo at the counter on Wednesday and get 10% off your coffee or matcha. You're welcome.
8:00 AM
Day 5
BerryBae — 10% Off
Mid-week palate reset. Group ride to BerryBae, and here's the good news: mention Reuben Rodeo at the counter on Wednesday and get 10% off your coffee or matcha. You're welcome.
6:00 AM
Day 6
Smidge Bakery
Pedal over to Smidge Bakery, who are baking their own Reuben all week. Every single ingredient? Yeah, made from scratch. Another day, another reason to ride.
6:00 AM
Day 6
Smidge Bakery
Pedal over to Smidge Bakery, who are baking their own Reuben all week. Every single ingredient? Yeah, made from scratch. Another day, another reason to ride.
6:00 AM
Day 6
Smidge Bakery
Pedal over to Smidge Bakery, who are baking their own Reuben all week. Every single ingredient? Yeah, made from scratch. Another day, another reason to ride.
8:00 AM
Final Day
Zonts Victoria Park
We close out the Rodeo in style at Zonts Vic Park — their famous croissant as a sweet treat, plus a sneak peek at their exciting new space. The perfect way to end a week well ridden.
8:00 AM
Final Day
Zonts Victoria Park
We close out the Rodeo in style at Zonts Vic Park — their famous croissant as a sweet treat, plus a sneak peek at their exciting new space. The perfect way to end a week well ridden.
8:00 AM
Final Day
Zonts Victoria Park
We close out the Rodeo in style at Zonts Vic Park — their famous croissant as a sweet treat, plus a sneak peek at their exciting new space. The perfect way to end a week well ridden.
our supporters
We couldn't have done it without you
We couldn't have done it without you
I mean, while you're here checking out people who supported us, you may as well also support us and follow our socials too... Please?
I mean, while you're here checking out people who supported us, you may as well support us and follow our socials too... Please?
Orpheus Creative
For being our queen behind the scenes. Content, graphics, website, vibes – there is something wrong with her but we love it.
Perrin Performance Media
For always getting our good side. Wait, do we even have a bad side? Idk, but he has a camera.
Creative
Orpheus Creative acknowledge the Whadjuk Noongar people as the Traditional Custodians of the land on which we work and create, and pay our respects to Elders past and present.
Creative
Orpheus Creative acknowledge the Whadjuk Noongar people as the Traditional Custodians of the land on which we work and create, and pay our respects to Elders past and present.
Creative
Orpheus Creative acknowledge the Whadjuk Noongar people as the Traditional Custodians of the land on which we work and create, and pay our respects to Elders past and present.